This lady is not stupid.
On the Eve of her 2016 Superbowl performance, Beyoncé dropped the music video for her new song 'Formation' which is full to the brim with designer outfits, a long with some of her strong social views.
But was that enough for her? Of course not! She has also released a range of new merchandise in a bid to capitalise on the shock hype she had (of course) created, called 'The Formation Collection'.
Said collection consists of jumpers, t-shirts and caps along with other accessories - all bearing Formation lyrics on them, becoming available to pre-order not long after the music video was dropped.
Here are some of my favourite looks from the video:
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| B in a Fendi fur coat |
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| B sporting a Dylan Lex Necklace paired with a Givenchy hat |
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| B and her ladies in Gucci "inspired" attire |
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| B in a Gucci S/S Skirt & Shirt |
Love, Lana Skye x
Photo Credit: The Fashion Law.
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