Monday 6 March 2017

New Found Brand Love | Odernichtoderdoch

Hello lovelies, welcome back!

As I'm sure most of you will be aware, back in January I spent just under a week in Berlin, Germany.  
While I was there, I visited Bikini Berlin which is regarded as..

"An oasis in the heart of the city, an urban hub and social universe."


My main ambition was to search for any dominant trends in terms of visual merchandising in the various different stores on offer. There were so many brands that I had never heard of before, so of course this resulted in quite a lot of shopping taking place. Throughout the centre of the mall were various different pop-up stores, it was in one of these spaces that I discovered potentially the cutest brand I have ever come across. Odernichtoderdoch. 

It's safe to say that I got just a little bit over excited. They specialise in home accessories and stationary and I am a complete addict in both of those fields so things weren't looking great for my bank balance. I remember saying thank you to the girl serving me after I had paid and she replied saying; "No, thank you!"

Oops! 


Due to being abroad I had to consider the weight of whatever I was purchasing, meaning I sadly had to avoid the various mugs and bowls they had on offer. This meant however that I could go wild in the prints section. 

I BOUGHT SO MANY!

The majority on display clipped to my wire grid are from them, such as the pink and white geometric 'Turn Your Dreams Into Plans' one. 


 I also bought their 2017 postcard calendar which is perfect for my wire grid too! I do have another much larger calendar big enough for me to make notes on but this one is perfect for simply clarifying dates. Each month has its own unique design so I get a little surprise every month which I love!


I also bought 3 larger prints to go above my bed in my room at university. I was only going to get two but when the sales assistant made me aware of a deal if I got all three I simply couldn't resist. 


As well as everything else, I also bought a cushion cover. One side is baby pink with a really cute white love heart in the centre and the reverse side is white with black doodled lines all over it. 


I'm completely obsessed with my room after pinning up everything I bought. Thank you Odernichtoderdoch - you're the best! 

Check out their website by clicking here!
Their website is initially in German so be sure to change it in the top right hand corner depending on where you're from.

Love, Lana Skye x 

Photo Credit: Lana Skye Caven. 
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